Sales Goals
🔥 The Right Kind of Rivalry: Creating Healthy Competition with Turbo Referrals
A competitive sales team is a motivated sales team - but competition must be structured, fair, and engaging to drive real results. The Turbo Referrals leaderboard does more than track performance; it gamifies sales, keeps reps engaged, and creates a culture of recognition and excitement.
If you want your sales team to push harder, stay engaged, and generate more referrals, here’s how to use Turbo Referrals to encourage healthy competition - without the toxicity.
1. Run Dynamic, Short-Term Challenges
Rather than long-term competitions that lose excitement, try:
🔹 Fast-Start Challenges – Who can generate the first 3 referrals of the month?
🔹 Daily & Weekly Leaderboard Sprints – Celebrate those who make the biggest jump in rankings.
🔹 Referral Relay – Pair up reps and set a goal they need to hit together.
💡 Short bursts of competition keep engagement high and prevent reps from checking out if they fall behind early.
2. Use a Mix of Team and Individual Competitions
Why Team Challenges Work:
🔹 Encourages reps to collaborate and share referral strategies.
🔹 Helps newer salespeople learn from experienced team members.
🔹 Makes competition feel less personal and more team-focused.
Team Competition Ideas:
🔹 Group Showdown – Divide the team and see which group gets the most referrals.
🔹 Mentorship Challenge – Pair top performers with newer reps and track their combined results.
🔹 Branch vs. Branch – If your dealership has multiple locations, see which team performs best.
3. Keep Reps Motivated with Tiered Rewards
Not every salesperson is aiming for the #1 leaderboard spot, so offer rewards at different levels to keep everyone engaged. Reward Ideas:
🔹 Tier 1: Top performers – Premium incentive (cash, big prizes).
🔹 Tier 2: Consistent participants – Medium-level rewards (gift cards, lunch on the house).
🔹 Tier 3: Most improved – Recognition & small perks (spotlight in a meeting, exclusive dealership perk).
💡 Sales reps stay engaged when they know there are multiple ways to win.
When competition is structured the right way, everyone wins - your sales team stays engaged, your dealership builds momentum, and referrals increase. Get started today with Turbo Referrals and make every competition count!