Customers don’t always buy on the spot—but a QR code makes sure they don’t forget you. With just one scan, they can browse your dealership’s inventory, submit a contact form for a vehicle they like, or sign up as a promoter to refer friends.

✅ Instant Engagement – Customers can shop with you, submit inquiries, or refer others—all with one scan.


✅ More Leads, Less Work – Instead of chasing leads, your QR code lets customers take action whenever they’re ready.


✅ 24/7 Sales Tool – Even when you’re busy or after hours, your QR code keeps working for you.

So, how do you use your QR code effectively to drive more page visits, inquiries, and referrals? Let’s break it down.

 

 

1. Where to Place Your QR Code for Maximum Engagement

Not all QR code placements get the same results. Strategic placement ensures more customers scan and engage. Best Places to Use Your QR Code:

🔹 Business Cards – Makes it easy for customers to stay connected.


🔹 Desk & Showroom Displays – Lets walk-ins browse inventory without needing assistance.


🔹 Vehicle Stickers – Allows shoppers to scan and view full details on the car.


🔹 Emails & SMS Messages – Great for follow-ups, referrals, and promotions.


🔹 Social Media Posts – A quick way for customers to shop with you directly.

 

 

2. How to Get More Customers to Scan Your QR Code

A QR code only works if people scan it—so how do you encourage more engagement? Best Ways to Drive More Scans:

🔹 Hand out your business card and say, "Scan this to shop with me anytime!"


🔹 Place a QR code at your desk with a sign: "Looking for a deal? Scan here!"


🔹 Mention it in every conversation: "If you don’t find something today, scan this and browse later!"


🔹 Use vehicle stickers: "Want more details? Scan for full specs & pricing!"

Personalized QR codes build trust & drives scans – Customize your QR code to add your picture, custom text, or backgrounds with Turbo Referrals so customers recognize it’s directly from you.

 

 

3. Tracking Engagement & Following Up

Your QR code isn’t just about getting scans—it’s about understanding your customers’ intent and turning that engagement into real leads and sales. By tracking key referral data, you can gain insights into what potential buyers are interested in and adjust your approach accordingly.

🔹 How many people visited your shopping page – If visits are high but contact form submissions are low, it may mean customers are browsing but not finding what they need.


🔹 Which vehicles they submitted contact forms on – This shows which models are generating the most interest, allowing you to prioritize follow-ups and promote similar vehicles.


🔹 How many people signed up as promoters – A growing promoter base means your referral network is expanding—but if referrals aren’t converting, you may need to re-engage inactive promoters or improve reward incentives.

 

 

 View Engagement ➞